| Online Marketing | Web Design | Technology Solutions | Business Consultation | Client Support | Contact Us |
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Testimonials and Current NewsVisual Data Systems, based in Columbia, Maryland is a leading supplier of online marketing, website design, technology solutions, education and consultation. Founded in 1993, Visual Data Systems has over 15 years of extensive experience in the vacation rental industry, the not-for-profit sector and e-commerce with clients thoughout North and Central America and the Caribbean. Visual Data Systems offers our clients a variety of products and services including website design, online marketing tools including online survey management, managed email solutions, search engine optimization & marketing, Integration with rental/ property management software and business and technology consultation that has resulted in over 500 million dollars in online transactions.
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| Website Promotion Services |
Promotion Offerings: Visual Data Systems offers three distinct packages to suite your online marketing needs. We also offer additional packages that will enhance your online marketing choice as well as the opportunity to engage with our skilled consultants on non-standard projects.
Basic: Designed for smaller companies with limited budgets, this service provides the basic elements of SEO/SEM for your website. Reporting for this offering will be on a monthly basis as will your contact with your designated consultant.
Standard: For companies looking to increase their exposure and advance above their competition, our Standard Promotion Package allows for bi-weekly and monthly reporting. You will have contact with your consultant twice monthly and a more robust package of offering highlighted by Social Media and Online Reputation Management offerings. Report Analysis is more detailed than our basic offering.
Enhanced: Our highest level SEO/SEM offering is for companies that are actively engaged and demand an online marketing plan that will help them reach new levels. Highlighted by weekly contact with your consultant and detailed weekly, monthly and month-to-date reporting, our Enhanced package will be tailored to specific needs and goals set-up between your company and your consultant.
| Features | Basic | Standard |
Enhanced |
|---|---|---|---|
| Free Initial SEO Review and Website Analysis | Y |
Y |
Y |
| Consultant Strategy & Review Session | Monthly | Bi-Weekly | Weekly |
| Reports | Monthly | Bi-Weekly, Monthly | Weekly, Monthly, MTD |
Monthly Report Analysis |
Limited | Detailed | Detailed |
| Online Traffic Statistics | Y | Y | Y |
| Google Analytics | Y | Y | |
| Conversion Tracking | Y | Y | |
| Monthly Link Reccommendations | Y | Y | Y |
| Competitive Analysis | Y | ||
| Link Analysis | Y | Y | |
| Keyword Position Analysis | Y | Y | Y |
| Competitor Website Changes | 2 | 4 | |
| Link Tracking | Y | Y | |
| Real Time AdTracker | Limited | Unlimited | |
| Professional Layout for Classified Sites | Y | Y | |
| Social Media Marketing | |||
| MySpace & Facebook Creation | Y | Customized | |
| MySpace & Facebook Management | Y | ||
| Social Bookmarking | Y | Y | |
| Story Submission | Y | Y | |
| Social Content Creation | Y | Y | |
| Video Sharing | Y | ||
| Photo Optimization & Sharing | Y | Y | |
| Interactive Mapping | Y | ||
| Collaborative Research | Y | ||
| Viral Marketing | Y | ||
| Content Strategy | Y | ||
| Content Writing | Additional Fee | Additional Fee | Additional Fee |
| RSS Feeds | Y | ||
| Site Optimization: Enhance Search Engine Results | |||
| Keyword Research | Y | Y | Y |
| Domain Name Selection | Y | ||
| File-Naming Conventions | Y | ||
| Title, Meta, Header, Alt Tags | Y | Y | Y |
| Content | Y | Y | Y |
| Footer Text Links | Y | Y | |
| Internal Linking | Y | Y | |
| URL Rewriting | Y | ||
| Ensure Clean, Valid Code | Y | Y | Y |
| Address Canonical Issues | Y | Y | |
| Address Duplicate Content Issues | Y | Y | |
| HTML Sitemap | Y | Y | Y |
| XML Sitemap | Y | Y | Y |
| Blogs | Additional Fee | Additional Fee | Additional Fee |
Blog Creation |
Y | Y | Y |
Blog Management |
Y | Y | |
| Strategic Link Building | |||
Local, Regional, National, Niche, Social |
Y | Y | |
Blog |
Y | ||
Directories |
Y | Y | |
Press Releases |
Additional Fee | Additional Fee | Additional Fee |
| Pay Per Click (PPC) | Additional Fee | Additional Fee | Additional Fee |
| Online Reputation Management | Y | Y | |
Draft out sources of both potential reputation problems and those of opportunity |
Y | Y | |
Niche Sites (TripAdvisor, etc.) |
Y | Y | |
Blogs, Discussion Boards, Forums, and Consumer Opinion Sites |
Y | ||
Consumer Complaint Sites |
Y | Y | |
Social Network Sites |
Y | ||
Competitor Attacks - Search for and monitor sites for competitor attacks, help address these with website hosts to have them removed |
Y | ||
Slander/Trademark Infringement: Advise on the best way to counteract an attack |
Y | ||
Monitor and track keywords over multiple search engines |
Y | ||
Searched for tagged blog posts across multiple blog search engines |
Y | ||
Create a search engine tailored to your needs to track not just the web, but specific web sites |
Y | ||
Set up Google and Yahoo email alerts to track: recommended keywords; company name; competitors' names; recognized staff members; negative words, etc. |
Y | Y | |
Analyze your online assets and map out how you can use them to improve your search engine rankings |
Y | ||
Strategize the course of action for encouraging guests to post positive reviews of your business |
Y |