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Search Engine Optimization & Marketing

I - An Introduction - June 17th, 2009 The first in a two-part series on the best practices in SEO, this webinar will focus on what SEO is and why SEO is vitally important to your company. By the end of the session you will have received valuable information on what you need to consider and do to make your website more search engine friendly.

II - Best Practices for Long Term Success - July 1st, 2009 The second in a two-part series on SEO best practices, this webinar delves deeper into SEO best practices and focuses on methods for using them to achieve long term marketing goals. By the session's end, you will have the knowledge and tools to incorporate SEO as an essential element of your online and offline marketing strategy.

Top 10 Steps You Can Implement Immediately to Create a Fantastic Facebook Fan Page - February 17th, 2010 Facebook is an important Social Networking Tool for your business but with anything new there is a glut of information on how to make your Fan Page better - not all of it good. Learn some of the best and fastest ways that you can make your Facebook Fan Page Fantastic from Visual Data System.

Social Media for Business

I - An Overview - July 15th, 2009 The Internet provides businesses the opportunity to network with peers, recruit employees and publicize their business with tools like LinkedIn, Twitter, Digg, Buzz , Facebook, Fast Pitch and more. In this session, Social Media for Business, you will learn what these sites are and how to take advantage of the tools these sites offer by asserting your companys presence online and reaching more potential customers, business partners, employees, likeminded peers and friends.

II - How to use Twitter, LinkedIn, Facebook, Blogs and Others - July 29, 2009 In this session you will learn how to customize these sites, how to save time by automating as much of the activity as you can (i.e. using Twitterfeed to automatically tweet an RSS feed of blog posts to Twitter), and what questions to ask and answer before you start to ensure you are not taking too much on and achieving whatever your goals may be - more bookings, a new hire, valuable feedback, networking, or sources of fresh marketing communications and information.

Email Marketing

I - Basic Techniques to Get Started with Email Marketing - August 19, 2009 In this webinar, we'll review the most basic fundamentals needed to begin and grow a successful email marketing program. We'll review the components needed, how they work together and provide tips and techniques to get started. Throughout the webinar, we will highlight case studies and provide examples of what works and what doesn't work in email marketing. If you're new to email marketing, this webinar is for you.

Email Marketing II – Advanced Techniques for Lead Capture & Market Segmentation - September 9 , 2009 In this webinar, we’ll review various capture points, profile the type of capture and discuss what you can expect in terms of involvement from that lead based on where they were captured from. In addition, we’ll show you how to identify and create market segments to use in your campaign development. Finally, we will walk you through a successful email campaign that utilized lead and market segment strategies to increase interaction and conversion rates.

Email Marketing: Deliverability Best Practices - January 20 , 2010 Marketing messages are wasted if they don't get experienced. SPAM filters and sender reputation can block emails to your subscribers and the rules change daily.  For seven years and counting, the experts at Visual Data Systems have been sending Opt-In Marketing emails with this year's numbers at over 3 million sent.  Listen as they discuss Best Practices, horror stories, and some little-known truths about the complexity of email delivery.

Surveys

Surveys & Guest Reviews: Discover What Your Guests Think - January 13, 2010 Website visitors value past-customer experiences when deciding on a purchase.  Customers become loyal customers when their opinion is asked and acted upon.  Suggestions from guests carry more weight.  With two guest opinion products and a variety of 3rd party partnerships, the team at Visual Data Systems invites you to share their experience on the following:

• A comparison of Ratings, Reviews, and Surveys and when to use which type
• The importance of question clarity and consistency
• Two Vacation Rental Questions you’d better ask
• Side benefits to an online survey system
• Designing questions for long term statistical value
• Offsite versus Onsite Reviews: Benefits and Dangers

 

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