PPC Service and Management
We are committed to developing the best online marketing campaigns for ourclients including reaching potential customers through paid advertising such as pay-per-click (PPC). PPC services include those provided by Google AdWords, Bing Ads and Facebook Marketing. We invest time into research to get the best return on your marketing investment. Our consultants continually refine bid strategies, keyword research, and ad content concentrating on your performance objectives.
Performance objectives include:
- Boosting Revenue
- Maximizing ROI
- Enhancing Conversion Rate
- Promoting Traffic
- Reducing Cost-Per-Click (CPC)
- Managing Cost-Per-Acquisition (CPA)
Our consultants will review monthly results including campaign details such as average cost-per-click, average rank, click-through-rate, conversions, cost-per-conversion, and conversion rate for each search term.
We stay up-to-date on the latest advertising trends, such as Google AdWords Remarketing, to help you in your online marketing strategy. Remarketing allows you to reach people who have visited your website without booking a reservation through the Google Display Network. With this feature we can help you tap into the potential to display ads on websites your past website visitors are on, including major websites for a fraction of the typical display advertising cost